fill the form below
Want to know more?
One easy, high value, highly efficient way to create new fresh content.
Being on the first page of Google and YouTube boosts your marketing and sales. Frequently publishing original content about your business is the best way to improve your ranking. While there are over 200 signals that Google uses original content demonstrates your Mastery of your business domain. Republishing materials from other sites can get your ranking reduced. Original content is key.
Frequently creating and publishing original content on all your social media accounts is a good idea, but actually doing it month after month takes a lot of time and effort and many well intentioned efforts fizzle out before they are 3 months old.
To make it easy, and to prove that its original content, we use online video in a question-and-answer session to help you create original content every month. We have one of our producers interview you over the internet on your webcam for 10 minutes and from this, we create a range of social media content including videos, podcasts, slide decks and transcripts that we publish on your social media accounts. If you don’t have a YouTube channel or other social media accounts, we can create them for you. And if you would rather keep your passwords secret then we can send the content to you for you to publish yourself.
We don’t use a script for the video interview because you are an expert when it comes to talking about your own business and if you need prompting our producer will asking a leading question about your business. Talking about business for a few minutes is easy and natural for you because it is what you do. Whatever your business is, you know the answers to all the questions and that’s the easy way to create original content. Then we leap into action with transcripts and editing for your approval, prior to publishing.
What we do is not a secret. It is just following Google’s advice and creating original content literally from the horse’s mouth and we repurpose it for other authoritative websites.
Because we use an experienced team of audio and video editors to produce 11 posts from your one ten minute video, and it is all your original words. Google and youtube will love it and so will your potential customers.
It won’t work overnight but it will work.
Email or call us now for examples from others who have done it and to organise a time for your first video interview. Fixed price, no ongoing contracts and no lock in.
WHAT IS VIDEO SEO?
SEO stands for Search Engine Optimization. It is a process where websites get traffic from free and organic searches. Major search engines, such as Google and YouTube, use algorithms to search web pages and content, then ranks them according to what the search engines consider most relevant to users. The aim is to optimize your page to be easily found by search engines.
Video SEO, on the other hand, is the process of optimizing video to be easily found by search engines. Video producers aim to increase the “online visibility and searchability” of their videos.
According to research, publishing videos increase your chances of landing on Google’s first page of the search results page by 50%. But that is not enough. It must also be optimized by using the right keywords and supporting it with backlinks to multiple web pages.
Since YouTube was bought by Google, the importance of having videos linked to your website increased dramatically. That is where Video SEO is greatly needed – maximize the chances of getting your videos found online. The easier it is to be found online, the higher web traffic you will get.
WHY USE VIDEO?
Online video marketing is integrating videos in your marketing campaigns to promote your brand, products, and services. It allows you to share substantial information about your business in a more appealing and more engaging manner. It can be done in many ways – testimonials, tutorials, webinars, demonstration, and training videos. These are shared online to connect with your target audience and attract potential customers.
The best thing about using video as part of your online marketing strategy is that you have the authorship of the information. Google is very good at detecting plagiarism and using videos will help Google detect that the content you provided is originally yours, as it can be seen in the video that it is you speaking out the words. In addition, video is more effective in communicating with your customers as it helps your viewers remember more details about your brand, compared to reading plain text.
Massive marketing studies have been conducted and it shows that most website viewers will leave the website if it doesn’t have a video in it. Consumers tend to look for testimonials and reviews on the internet before purchasing a product. So, using videos to give out the information they seek will be of great help to promote your brand.
What We Do
• Record a seven to ten minute storytelling session about your products and services each month. Do this by being interviewed by us in a documentary storytelling style via Zoom.
• Edit the video to include a lower thirds. We can also add images, text and illustrations.
• Transcribe the story as text file.
• Use the text to create a slide deck.
• Use the Audio to create a podcast episode.
• The Video goes on Youtube.
• The Text goes on your website.
• The audio goes onto your website and into rotation in Talkers.FM Internet Radio.
• The Podcasts go on Soundcloud, Apple Itunes and Tunein.
• The slide deck goes on your website and onto Slideshare.
• The story is posted on Facebook.
• The story is posted on Linkedin.
• The story is posted on Twitter.
• The story is posted on Google+.
• The story is posted on Pinterest.